Logged-in users start GEO from My Dashboard (the dossier at /dashboard): open Brand audit or + New analysis, enter a website URL or pitch deck on /geo-analysis/start, and the product parses context, prepares prompts, and launches the run. You land on a live progress page, then the full GEO report—no marketing value wall when your account is already entitled.
My Dashboard — dossier
Vol. 02 — Your dossier
Tracked brands & analyses
Plan
Growth
Brand slots
4 / 16
Analyses remaining
18
Access
Full
Self-serve home is /dashboard. Tools include Brand audit → /geo-analysis/start.
Where to click
- My Dashboard (/dashboard) — + New analysis, Brand audit tool, or Add a brand / empty-state URL entry.
- Brand Analysis workspace (/geo-analysis) — New Analysis, or Run Analysis on an existing brand.
- Company Dashboard (/statistics) — for company-linked users: AI Brand Audit → Start Analysis.
Accounts
Start a run
On /geo-analysis/start choose Website URL or Pitch deck. Submit Start Analysis (or Analyze pitch deck). Under bundle billing the full pipeline toggle is on: one analysis covers GEO → Focus Group → VeritasScore when those steps continue. Email verification may be required before a bundle start.
Start GEO
Discover your AI brand position
The product parses the site (URL parse results may be cached for a few days for the same URL), builds prompts, and starts the analysis automatically—you do not stay on a long manual field form.
Progress and report
After launch you open /geo-analysis/{uuid}/progress. When the pipeline completes, the report is at /geo-analysis/{uuid}. Funnel-origin runs that you reopen from a brand card may still show /funnel/progress/{uuid} while in progress.
After you click Start
- 1
Start
/geo-analysis/start — URL or deck
- 2
Collect & launch
Parse → prompts → analysis starts
- 3
Progress
/geo-analysis/{uuid}/progress
- 4
Report
/geo-analysis/{uuid} dossier
Unlike the marketing funnel, dashboard runs for entitled accounts do not pause at the guest value wall.
Brand cards and re-runs
Each tracked brand on the dossier shows status and shortcuts: view progress or dossier, re-run GEO, continue into Focus Groups or VeritasScore, and open scheduling when your plan includes monitoring.
Brand card actions
Northwind Analytics
northwind.example
Monitoring and schedule
From the Brand Analysis workspace you can enable Auto Monitoring, edit the report calendar, and run a manual analysis again. Scheduled slots follow your subscription tier—see Plans, analyses & limits.
When a start is blocked
If Analyses remaining is zero or brand slots are full, the product blocks a new cycle and points you to upgrade. Resolve via plan upgrade or waiting for the next grant—not by buying legacy token packs. Some older UI strings may still say “tokens”; the allowance that matters is analyses on your plan.