Xhibition PR Review: A Boutique Firm with Global Reach

Picture this: You’ve poured your heart into building a stunning boutique hotel or a cutting-edge design brand, but no matter how incredible your product is, you’re struggling to break through the noise. That’s where Xhibition comes in—a PR firm that feels like a secret weapon for brands in travel, lifestyle, architecture, and hospitality.

I had the chance to work with them on a recent project, and what stood out immediately was their ability to blend global media savvy with the personalized touch of a boutique agency. They don’t just throw press releases into the void; they craft tailored strategies that actually get results.

Strategic & Customized PR Approach

Xhibition doesn’t believe in cookie-cutter PR. From the first conversation, they took the time to understand my brand’s unique story, audience, and goals. Their team asked the right questions—digging into what made my project different—before shaping a strategy that felt bespoke rather than recycled.

One of their biggest strengths? Media placement that actually matters. They secured features in high-profile publications that aligned perfectly with my brand’s aesthetic and audience. No generic press hits—just meaningful exposure in the right places.

Global Reach, Local Sensitivity

Despite their international network, Xhibition operates with the attentiveness of a small firm. They have deep connections in key markets, but they also understand the nuances of local media landscapes. Whether it was securing a feature in a major European design magazine or arranging interviews with niche U.S. travel bloggers, they knew exactly which angles would resonate.

Their **dual perspective—global yet hyper-local—**was invaluable. They didn’t just pitch blindly; they curated opportunities that felt organic to my brand’s identity.

Hands-On & Responsive Team

PR can sometimes feel like shouting into the void, but Xhibition’s team was refreshingly hands-on. They didn’t disappear after sending a press release—they followed up, adjusted strategies when needed, and kept me in the loop at every stage.

Their responsiveness was a game-changer. Whether it was a last-minute interview request or a sudden trend opportunity, they moved quickly to capitalize on it. That kind of agility is rare in PR, especially from firms with such an extensive network.

Minor Considerations

No agency is perfect, and if I had to nitpick, I’d say their premium service comes with a higher price point than smaller, local-only PR teams. That said, the ROI in terms of media placements and brand elevation made it worth the investment.

Additionally, while they excel in travel, lifestyle, and design, brands outside those niches might find their expertise slightly less tailored. But for their core industries? They’re a powerhouse.

Pros:

✔ Tailored PR strategies—no one-size-fits-all approach
✔ Strong global media network with local market expertise
✔ Highly responsive and proactive team
✔ Strategic placements in high-impact publications

Cons:

✖ Premium pricing—best suited for brands with PR budgets
✖ Specialized focus—less ideal outside travel, lifestyle, and design

Final Thoughts

Working with Xhibition felt like having a PR team that truly got my brand. They combined the reach of a global agency with the attentiveness of a boutique firm, delivering real results without the impersonal corporate feel. If you’re in their wheelhouse (travel, hospitality, architecture, or lifestyle) and looking for PR that actually moves the needle, they’re a fantastic choice.

Would I work with them again? Absolutely—especially for a project where quality exposure matters more than just quantity.