SteerPoint Review: A Full-Service Marketing Agency That Delivers Real Results

Introduction

Ever felt like your marketing efforts are just throwing spaghetti at the wall, hoping something sticks? That was me before I discovered SteerPoint, a full-service marketing agency that blends digital and traditional advertising with impressive precision. With over 16 years in digital marketing and 23 years in traditional advertising, they’ve mastered the art of turning leads into revenue—$957 million in client revenue over the last five years, to be exact.

I was skeptical at first—how could one agency handle everything from SEO to billboards? But after seeing their track record (nearly 500,000 qualified leads generated), I decided to give them a shot. Here’s what I learned.

What Makes SteerPoint Stand Out

1. A Seamless Blend of Traditional and Digital Strategies

Most agencies specialize in one or the other, but SteerPoint bridges the gap effortlessly. They don’t just run Facebook ads—they integrate them with direct mail, radio spots, and even TV commercials when it makes sense. Their ability to merge old-school tactics with cutting-edge digital campaigns means no audience gets left behind.

For example, one of their campaigns for a local retail client combined geo-targeted social ads with strategic print placements in high-traffic areas. The result? A 37% increase in foot traffic within three months.

2. Data-Driven, But Not Robotically So

Some agencies drown you in analytics without actionable insights. SteerPoint, however, balances hard metrics with creative intuition. They track everything—conversion rates, lead quality, ROI—but they also know when to pivot based on market shifts.

Their dashboard reporting is clean and digestible, making it easy to see what’s working without needing a PhD in data science. That said, if you’re a small business owner who just wants results without diving deep into numbers, they’ll happily handle the heavy lifting.

3. Proven Lead Generation (Without the Fluff)

The most impressive stat? 498,245 qualified leads in five years. That’s not just vanity traffic—these are sales-ready prospects. Whether through SEO, paid ads, or direct response campaigns, SteerPoint knows how to attract the right audience.

One of their clients in the home services niche saw a 200% increase in booked consultations after SteerPoint revamped their landing pages and retargeting strategy. No gimmicks—just smart targeting and persuasive messaging.

4. Flexibility Without Compromising Quality

Whether you need a full-funnel overhaul or just a quick PPC tune-up, they adapt. Some agencies push cookie-cutter solutions, but SteerPoint tailors their approach based on budget and goals.

The only minor drawback? If you’re a super-small startup, their minimum engagement might feel steep compared to freelancers. But given their results, it’s a trade-off worth considering.

Pros & Cons at a Glance

What I Loved:

✔ Hybrid expertise—equally strong in digital and traditional marketing.
✔ Transparent tracking—no vague promises, just clear metrics.
✔ High-converting lead gen—they don’t just drive traffic; they drive buyers.
✔ Strategic creativity—data-backed but never boring.

What Could Be Tweaked:

✖ Not the cheapest option—you’re paying for expertise, so budget accordingly.
✖ Minimum project scope—might be overkill for solopreneurs just starting out.

Final Thoughts

SteerPoint isn’t just another marketing agency—they’re lead-generation powerhouses with a knack for blending the best of both marketing worlds. If you need a team that can scale campaigns, optimize conversions, and deliver measurable revenue growth, they’re a solid pick.

Would I work with them again? Absolutely—especially for businesses ready to invest in long-term, high-impact marketing. Just don’t expect bargain-bin pricing; you’re paying for real expertise that moves the needle.