ROAST Agency Review: A Multi-Award-Winning Performance Media Specialist

Introduction

ROAST is a multi-award-winning independent performance media specialist agency that simplifies complex digital marketing challenges. Their expertise spans SEO, PPC, content marketing, programmatic advertising, paid social, Amazon management, data analytics, and more.

Clients praise ROAST for their deep channel expertise, strategic thinking, and ability to drive measurable results—whether through improved organic rankings, higher conversion rates, or streamlined digital campaigns.

Pros & Cons: What Clients Say

1. SEO & Organic Growth

✅ Strengths:

• Significant ranking improvements – Clients report moving from position 24 to 20 in just 3 months, with long-term forecasts predicting +35% organic traffic growth.
• Technical SEO mastery – Fixed Core Web Vitals, reduced crawl errors, and optimized site architecture.
• ASO (App Store Optimization) success – Helped clients rank higher in Apple App Store and Google Play.

❌ Weaknesses:

• Some clients wish for more innovative, out-of-the-box SEO strategies beyond standard optimizations.

2. Project Management & Communication

✅ Strengths:

• Exceptional organization – Uses Google Sheets, Trello, and real-time collaboration tools effectively.
• Fast response times – Senior team members remain accessible via phone, a rarity in modern agencies.
• Transparent timelines – If delays occur, they proactively explain and adjust expectations.

❌ Weaknesses:

• Occasionally, projects take longer than expected, requiring tighter deadline management.

3. Performance & ROI

✅ Strengths:

• 305% increase in eCommerce revenue for one client.
• 70% boost in lead volume while reducing CPC and CPA.
• 18% organic traffic growth post-website migrations.

❌ Weaknesses:

• Some stakeholders want simpler reporting—less technical jargon, more business impact summaries.

4. Team & Collaboration

✅ Strengths:

• "An extension of our team" – Clients highlight their adaptive, partnership-driven approach.
• Strong financial services & B2B expertise – Deep industry knowledge ensures tailored strategies.
• Thought leadership – Proactively shares trends, case studies, and best practices.

❌ Weaknesses:

• A few clients note that after the first year, the energy could be more "new-client" level.

Final Verdict: Is ROAST Worth It?

✅ Best For: Businesses needing data-driven, high-ROI performance marketing—especially in financial services, B2B, or eCommerce.

🚫 Not Ideal For: Companies wanting cheap, templated solutions or those unwilling to invest in long-term strategic partnerships.

The Bottom Line

ROAST delivers exceptional results with transparent communication, technical expertise, and a collaborative spirit. While they could streamline reporting for non-technical stakeholders, their proven track record in boosting traffic, revenue, and rankings makes them a top-tier agency.

Rating: ★★★★☆ (4.5/5)