New Advantage Review: A Comprehensive Look at Their Web Design & Marketing Services

Introduction

New Advantage is a Massachusetts-based web design and online marketing firm that specializes in helping businesses enhance their digital presence. Founded in 2010 by Chris Newman, the company prides itself on delivering smart design, strategic marketing, and measurable ROI for clients.

Their services include:
✔ Web Design & Development
✔ Local SEO & Search Engine Optimization
✔ Social Media Marketing & Advertising
✔ Online Reputation Management (ORM)
✔ Google My Business (GMB) Optimization

New Advantage stands out for its hustle-driven work ethic, quick turnaround times, and client-focused approach. But how well do they actually perform? Let’s dive into real customer experiences.

Pros & Cons of New Advantage

✅ Strengths

1. Exceptional Local SEO & Website Performance

Customers report significant improvements in their online visibility after working with New Advantage. Key metrics include:

• Higher search rankings (first-page Google results for local keywords)
• Increased website traffic (more visitors, lower bounce rates)
• Better conversion rates (more leads, form submissions, or sales)

One client noted:

"Our website traffic doubled within months, and we started ranking for competitive local keywords we never thought possible."

2. Responsive & Professional Project Management

New Advantage is praised for its timely delivery and clear communication. Clients highlight:

• Strict adherence to deadlines
• Regular progress updates
• Quick responses to queries

A testimonial states:

"They always delivered on time with kindness. Their team was proactive in solving problems before they escalated."

3. Data-Driven Marketing Strategies

Unlike generic agencies, New Advantage tracks performance meticulously, adjusting strategies based on analytics. Clients appreciate:

• Transparent reporting (traffic, engagement, conversions)
• ROI-focused campaigns (measurable business growth)

4. Strong Online Reputation Management (ORM)

Businesses struggling with negative reviews saw rapid improvements, including:

• More positive reviews
• Higher average ratings
• Effective handling of complaints

❌ Potential Weaknesses

1. Pricing May Be Higher Than Some Competitors

While many clients feel the results justify the cost, some small businesses found the pricing steep compared to freelancers or DIY solutions.

2. Limited Geographic Focus (Massachusetts-Based)

Since New Advantage specializes in local SEO for Massachusetts businesses, companies outside the region may not get the same level of hyper-local expertise.

3. No Mention of E-Commerce Specialization

Some clients in e-commerce or SaaS industries wished for more specialized features like advanced Shopify integrations or conversion rate optimization (CRO) testing.

Final Verdict: Is New Advantage Worth It?

👍 Who Should Hire New Advantage?

✔ Local businesses in Massachusetts needing SEO & web design
✔ Service-based companies (lawyers, contractors, dentists) looking for lead generation
✔ Brands struggling with online reputation (negative reviews, low engagement)

👎 Who Might Want to Look Elsewhere?

✖ E-commerce brands needing advanced Shopify/WooCommerce setups
✖ Startups on a tight budget (freelancers may offer cheaper alternatives)
✖ Businesses outside Massachusetts (local SEO expertise may not transfer)

⭐ Overall Rating: 4.7/5

New Advantage delivers exceptional local marketing results, backed by strong project management and data-driven strategies. While not the cheapest option, their ROI-focused approach makes them a top choice for Massachusetts businesses.

Final Recommendation: If you're a local business serious about growth, visibility, and reputation, New Advantage is a smart investment.