Net Driven Review: A Closer Look at Their Automotive Digital Marketing Services

Introduction

Net Driven is a Scranton, Pennsylvania-based tech company specializing in digital marketing and website solutions for independently owned tire and automotive repair shops. With partnerships across major manufacturers, distributors, and trade associations, Net Driven aims to help small businesses enhance their online presence. Their services include website development, SEO, and digital advertising tailored to the automotive industry.

Pros and Cons of Net Driven

Customer Service & Communication

The Good:

• Industry-Specific Expertise: Net Driven focuses exclusively on the automotive sector, meaning they understand the unique needs of tire shops and repair centers.
• Partnership Network: Their collaborations with major industry players suggest credibility and potential for high-quality service.

The Bad:

• Poor Responsiveness: One customer reported, "There was none to my knowledge. No one at this company even knew the website existed when I came to work here."
• Lack of Transparency: Another reviewer mentioned no clear communication channels, making it difficult to resolve issues.

Contract & Pricing

The Good:

• Long-Term Commitment: Some businesses may appreciate structured, long-term agreements for stability.

The Bad:

• Restrictive Contracts: A frustrated customer stated, "They have the most nebulous and horrible contract I have ever had to deal with. It was 52 pages long and was designed only to lock our company in to their services until the end of time."
• Questionable ROI: Another reviewer noted, "This company offered nothing to our company that translated into additional exposure or business."

Effectiveness of Services

The Good:

• Targeted Digital Marketing: Their specialization in automotive services could lead to better-tailored SEO and advertising strategies.

The Bad:

• Unclear Benefits: Some customers felt the services didn’t generate measurable results.
• Lack of Customization: If businesses don’t see a direct impact, the value proposition weakens significantly.

Final Verdict

Net Driven has strong industry connections and a niche focus, which could be beneficial for automotive businesses needing digital solutions. However, poor communication, rigid contracts, and questionable ROI raise significant concerns.

Who Should Consider Net Driven?

• Businesses looking for a long-term, industry-specific digital partner (if they’re comfortable with strict contracts).

Who Should Avoid Net Driven?

• Companies needing flexibility, transparency, or guaranteed performance-based results.

Based on customer feedback, proceed with caution—thoroughly review contracts and demand clear performance metrics before committing.