Make Search Work Review: A Deep Dive into Their Digital Marketing Services

Introduction

Make Search Work is a full-service digital marketing agency specializing in search engine optimization (SEO), pay-per-click (PPC) marketing, advanced analytics, and more. With over 20+ years of combined experience, they cater to businesses of all sizes, offering custom-tailored strategies rather than generic, one-size-fits-all solutions.

Their approach focuses on data-driven results, ensuring clients see measurable improvements in website traffic, conversions, and revenue. But does their service live up to the hype? Let’s dive into real customer experiences to uncover the pros, cons, and overall effectiveness of Make Search Work.

Pros of Make Search Work

1. Significant Traffic & Revenue Growth

Customers report dramatic improvements in website performance:

• "Before working with Make Search Work, we averaged 4,800 visitors/month. Now, we’re at 7,500+ and growing."
• "Our conversion rate jumped from 1.5% to 4%."
• One client saw their yearly revenue skyrocket from under $100K to $6 million after just a few months of SEO adjustments.

These numbers highlight Make Search Work’s ability to drive real business growth, not just vanity metrics.

2. Strong Project Management & Execution

Clients appreciate their organized, results-driven approach:

• "They prioritize what needs to be done and get it done efficiently."
• "No complaints—they keep us on track."
• Even when technical jargon was overwhelming, they delivered on promises without fail.

3. Responsive & Knowledgeable Team

Unlike agencies that disappear after onboarding, Make Search Work maintains clear communication:

• "They’re very responsive and explain the ‘why’ behind strategies."
• "They teach us what we’re doing, not just execute blindly."
• One client even joked, "I wish I could have their team in my office full-time!"

4. SEO Recovery & Dominance

For businesses hit by Google penalties or poor rankings, Make Search Work excels at recovery:

• "We went from page 14 to page 1—sometimes ranking #1, #2, and #3 for top products."
• Their expertise in link repair and reconsideration requests saved one client’s online visibility.

Cons of Make Search Work

1. Technical Explanations Can Be Overwhelming

While their expertise is a strength, some clients found discussions too jargon-heavy:

• "At times, their explanations went over my head."
• However, this didn’t hinder results—they still delivered.

2. No Major Complaints… Except Wanting More!

The biggest "con" was not having their team in-house:

• "I wish they could be part of my internal team!"
• This speaks volumes about their value but also hints at dependency.

Final Verdict: Is Make Search Work Worth It?

Strengths:

✅ Proven track record in boosting traffic, conversions, and revenue.
✅ Exceptional project management—no delays or miscommunication.
✅ Transparent and educational—clients understand the strategy.
✅ SEO recovery specialists—ideal for penalized or struggling sites.

Weaknesses:

❌ Technical explanations may confuse non-marketers (though results aren’t affected).
❌ No in-house option—some clients want even closer collaboration.

Who Should Hire Them?

• Businesses needing aggressive SEO growth or recovery.
• Companies that value data-backed strategies over guesswork.
• Brands looking for a hands-on, responsive agency (not a passive vendor).

The Bottom Line:

Make Search Work delivers measurable success—whether it’s traffic surges, revenue jumps, or SEO resurrections. While their technical depth might intimidate some, their execution is flawless. If you want real digital marketing results, they’re a top contender.

Rating: ⭐⭐⭐⭐⭐ (5/5)