Major Agency Review: A Fresh Take on Startup Marketing

Ever scrolled through Instagram and thought, "Wait, is this the same startup as the last one?" If cookie-cutter branding and generic ads make you cringe, you're not alone. That's exactly why I was drawn to Major—a team of advertising veterans who promise to help startups break the mold. After diving into their branding, strategy, and creative services, here’s what stood out.

Branding That Actually Feels Unique

Major’s branding approach is like a breath of fresh air in a sea of sameness. Their team doesn’t just slap on a trendy color palette and call it a day—they dig into what makes a business truly distinct.

• No More "Startup Generic": They avoid the overused minimalist aesthetic and vague mission statements that plague so many new brands.
• Story-Driven Identity: Instead of just a logo, they craft a full narrative that resonates with real audiences.
• Personality First: Whether playful or polished, they ensure the brand voice actually sounds human.

If there’s one critique, it’s that their bold approach might not appeal to startups looking for a safe, conventional look—but that’s kind of the point.

Marketing Strategy That Doesn’t Waste Money

Their description of a bad strategy—"howling into the void while burning a pile of cash"—is painfully accurate. Major’s strategy services focus on efficiency and impact, not just throwing ideas at the wall.

• Data-Informed Decisions: They balance creativity with real metrics, so campaigns actually convert.
• Clear Roadmaps: No vague "brand awareness" fluff—just actionable steps tailored to growth.
• Avoiding Vanity Metrics: They prioritize real engagement over empty follower counts.

The only downside? If you’re looking for a quick-fix, spray-and-pray approach, this isn’t it. Their strategies require commitment, but the payoff is worth it.

Creative Work That Stands Out (and Works)

Major’s ads don’t just look good—they’re designed to do something. From social posts to billboards, their creative team balances aesthetics with functionality.

• Visually Bold: Their work grabs attention without feeling gimmicky.
• Message-First Design: Every element serves a purpose, whether it’s driving clicks or building trust.
• Multi-Platform Mastery: They adapt seamlessly across digital, print, and video.

If I had to nitpick, their style leans toward the bold and disruptive, which might not suit ultra-conservative industries. But for startups looking to make noise? Perfect.

Pros & Cons at a Glance

👍 Strengths:

• Authentic branding that avoids startup clichés.
• Smart, ROI-driven marketing strategies.
• High-impact creative that’s both stylish and effective.
• Experienced team with big-brand expertise.

👎 Considerations:

• Their bold approach may not fit ultra-traditional brands.
• Requires commitment—not a "set it and forget it" solution.

Final Thoughts

Major delivers on its promise: helping startups stand out without falling into the same tired tropes. Their blend of strategic thinking and standout creative makes them a strong choice for founders tired of blending in. If you’re ready to ditch the generic playbook, they’re worth a serious look.