Lever Interactive Review: A High-Touch Omnichannel Marketing Agency That Delivers Results

Introduction

Lever Interactive is a full-service omnichannel marketing agency based near Chicago, specializing in digital and offline marketing strategies. With over 20 years of experience, they provide bespoke marketing solutions, from creative design to data-driven campaign execution. Their expertise spans SEO, SEM, social media, video marketing, and compliance-friendly advertising—making them a one-stop shop for brands looking to scale their marketing efforts.

Pros: What Customers Love About Lever Interactive

1. Proven Campaign Success & Measurable Results

Clients consistently report tangible improvements in their marketing performance:

• Increased Online Bookings & Inquiries – One client noted a direct boost in conversions after working with Lever.
• High-Performing Video Campaigns – A YouTube ad campaign garnered 4.8 million views, with 52% watching the full 30-second video, outperforming other digital assets.
• Compliance & Legal Support – Lever helps brands navigate tricky regulatory hurdles while still delivering effective messaging.

2. Strong Project Management & Communication

• Dedicated Account Managers – Clients appreciate having a single point of contact who is responsive and proactive.
• Cross-Time Zone Accessibility – Even with geographical differences, Lever’s team remains highly available.
• Regular Strategy Meetings – Biweekly SEO/SEM check-ins keep campaigns aligned with client goals.

3. Collaboration & Problem-Solving Approach

• Willingness to Adapt – If performance dips, Lever actively seeks solutions rather than sticking to rigid strategies.
• Clear Explanations – They break down complex marketing concepts in simple terms, helping clients make informed decisions.

Cons: Areas Where Lever Could Improve

1. Creative Services Could Be Stronger

While Lever excels in data-driven marketing, one client mentioned needing more support in creative development. However, they noted that the agency is actively working on enhancing this area.

2. Organic SEO Challenges

• Slow Technical Updates – Some clients experienced delays in SEO improvements due to back-end bottlenecks.
• Desire for Stronger Organic Rankings – While paid campaigns thrive, there’s room for growth in organic search performance.

3. Untapped Paid Opportunities

A few clients felt that Lever could explore additional paid advertising avenues to maximize reach.

Final Verdict: Is Lever Interactive Worth It?

Strengths:

✅ Data-Driven Results – Proven success in boosting conversions and engagement.
✅ Responsive & Professional Team – Clients love their accessibility and transparency.
✅ Compliance-Savvy Strategies – Ideal for industries with strict advertising regulations.

Weaknesses:

⚠ Creative Services Need Refinement – Not the strongest in artistic campaign development.
⚠ SEO Performance Could Improve – Some clients want faster organic growth.

Who Should Hire Lever Interactive?

• Brands needing full-funnel marketing support (from strategy to execution).
• Companies in regulated industries (finance, healthcare, etc.) that need compliance-friendly ads.
• Businesses looking for a responsive, mid-sized agency that won’t treat them as just another account.

Final Rating: 4.5/5

Lever Interactive delivers exceptional campaign performance and client service, with minor room for improvement in creative and organic SEO. If you prioritize measurable results and a collaborative partnership, they’re a top contender.