Hot Since 22 Review: A Creative Powerhouse for Unforgettable Content

Ever found yourself staring at a blank screen, desperately trying to translate your artistic vision into something tangible? That was me before discovering Hot Since 22, a dynamic creative studio spanning Paris, Geneva, and Miami. Whether you're an artist, label, or brand looking to craft standout films, music videos, or digital content, this team promises to turn ideas into immersive experiences. But do they deliver? Here’s my take after collaborating with them on a recent project.

Creative Vision & Collaboration

Hot Since 22 doesn’t just execute—they co-create. From our first brainstorming session, it was clear they prioritize collaboration over a one-size-fits-all approach. Their team, which includes DOPs, producers, and artistic managers, listens intently before injecting their own innovative flair.

What stood out? Their ability to balance bold creativity with strategic thinking. They didn’t just suggest flashy visuals; they considered how each frame would resonate with our target audience. The only minor hiccup? At times, their enthusiasm for pushing boundaries meant we had to reel in a few ideas to stay within budget—but honestly, I’d rather have too much creativity than too little.

Production Quality & Attention to Detail

If you’ve ever worked on a video project, you know the difference between good and cinematic. Hot Since 22 operates firmly in the latter category. Their cinematography is sleek, their editing sharp, and their post-production polish is impeccable.

We worked on a music video, and their handling of lighting, color grading, and motion graphics gave it a high-end, almost surreal aesthetic. Even the BTS footage they provided looked like a mini documentary. The only critique? Their turnaround time wasn’t the fastest—but given the level of detail, it was worth the wait.

Versatility Across Industries

One of the biggest strengths of Hot Since 22 is their adaptability. They’ve worked with artists, marketing teams, and even founders looking to elevate their brand storytelling. This cross-industry experience means they bring fresh perspectives to every project.

For example, they seamlessly blended narrative storytelling with brand messaging in a campaign we did, making it feel organic rather than forced. That said, if you’re looking for a hyper-specialized studio focused solely on, say, corporate videos, you might find their artistic edge too bold—but for most creatives, that’s a plus.

Global Reach, Local Sensibility

With bases in Paris, Geneva, and Miami, Hot Since 22 has a truly international footprint. This not only means access to diverse talent but also an innate understanding of cultural nuances in visual storytelling.

Our project had a European aesthetic, and their Paris team nailed the mood effortlessly. If there’s a downside, it’s that coordinating across time zones occasionally slowed communication—but their responsiveness made up for it.

Pros & Cons at a Glance

✅ Strengths:

• Exceptional creative collaboration
• High-end production quality
• Adaptable across music, film, and branding
• Strong international perspective

⚠️ Minor Drawbacks:

• Turnaround times can be longer due to meticulous detail
• Some ideas may need refining for tighter budgets
• Time zone differences can slightly delay communication

Final Thoughts

Hot Since 22 lives up to its promise as a "creative playground." They don’t just deliver content—they craft experiences that linger in the mind. While they may not be the quickest or the most budget-friendly option, the quality and originality they bring make them a standout partner for anyone serious about visual storytelling.

If you’re looking for a team that treats your project like a passion rather than just another job, Hot Since 22 is worth the investment.