GLIDE® Austin Web Design + Digital Marketing: A Comprehensive Review

GLIDE® is a certified B-Corp and Climate Neutral Certified web design and digital marketing agency based in Austin, Texas. With over 20 years of experience, GLIDE® specializes in crafting award-winning custom websites for purpose-led organizations. Their services include web design, search engine optimization (SEO), paid search advertising (PPC), data analytics, and continuous improvement for ongoing UX enhancements. GLIDE® promises to deliver stunning, personality-driven websites that drive quantifiable growth for their clients.

Pros and Cons of GLIDE®

Quality of Design and Functionality

Pros:

• Award-Winning Designs: Customers consistently praise GLIDE® for their visually stunning and highly functional websites. One client mentioned, "The new website that Travis and his team at GLIDE® built for us has been a major part of our business success over the years."
• Mobile Optimization: Many clients highlighted the seamless mobile experience provided by GLIDE®. "The mobile experience of our visitors has likewise been seamless and user-friendly," said one satisfied customer.
• User-Friendly Navigation: Clients appreciate the intuitive and easy-to-navigate designs. "The user experience is intuitive and easy to navigate," noted a client in the travel industry.

Cons:

• Minor Design Oversights: A few clients mentioned minor issues with design implementation. "There were a few things in the designs that got missed by the dev team," one client noted.

Project Management and Communication

Pros:

• Timely Deliverables: GLIDE® is known for sticking to project timelines. "They created the timeline, stuck to it, and we were live when they expected us to be," said one client.
• Responsive Communication: Clients appreciate the quick and reliable communication. "They responded to all emails within 24 hours," mentioned a client.
• Comprehensive Tools: GLIDE® uses a variety of tools like Asana, Zoom, Slack, and DoneDone for effective project management. "We used Asana, Zoom, Slack, email, Figma, and Octopus.do for communication and project management," shared a client.

Cons:

• Communication Gaps: Some clients felt there could be better communication, especially towards the end of projects. "GLIDE®’s team could be more communicative and upfront with setting up expectations," one client suggested.

SEO and Digital Marketing

Pros:

• SEO Expertise: GLIDE®’s SEO services have led to significant improvements in search rankings and organic traffic. "Our organic search traffic has increased, showing an immediate improvement in SEO results," said a client.
• Integrated Services: Clients appreciate the seamless integration of SEO and web design. "Their co-management of SEO and web design integrates seamlessly," noted a client.

Cons:

• Initial Misunderstandings: A few clients mentioned initial misunderstandings about the scope of SEO work. "They definitely undersold or misunderstood how much of a beast transitioning from WooCommerce to Shopify would be," one client shared.

Customer Support and Satisfaction

Pros:

• Obsessive Support: GLIDE® is known for its exceptional customer support. "Their technical support over the years was stellar and prompt," said a long-term client.
• Client-Centric Approach: Clients feel valued and well taken care of. "They made this process so easy. They went beyond customer satisfaction," mentioned a client.

Cons:

• Post-Launch Support: Some clients wished for extended post-launch support. "I think the only thing they could do to improve would be to keep the dedicated support team with us a little longer after the launch," one client suggested.

Conclusion

GLIDE® stands out as a top-tier web design and digital marketing agency, particularly for purpose-led organizations. Their award-winning designs, seamless mobile experiences, and user-friendly navigation are consistently praised by clients. The agency’s project management is robust, with timely deliverables and responsive communication, although some clients noted minor gaps in communication towards project completion.

GLIDE®’s SEO and digital marketing services have proven effective, driving significant improvements in search rankings and organic traffic. However, initial misunderstandings about project scope and the need for extended post-launch support were areas for improvement mentioned by some clients.

Overall, GLIDE® excels in delivering high-quality, personality-driven websites that not only look great but also drive measurable business growth. Their commitment to client satisfaction and continuous improvement makes them a reliable partner for businesses looking to scale their online presence.

Final Verdict: GLIDE® is an excellent choice for businesses seeking a comprehensive web design and digital marketing solution. Their strengths in design, project management, and SEO far outweigh the minor areas for improvement, making them a highly recommended agency.