C&B Marketing Review: A Full-Service Partner for Growing Businesses

Running a small business in Amarillo means wearing a dozen hats—sales, customer service, accounting, and, of course, marketing. But when it came to crafting a cohesive brand identity and online presence, I knew I needed help. That’s when I discovered C&B Marketing, a local powerhouse that’s been shaping businesses since 1962.

From social media management to rebranding and everything in between, C&B offers a full suite of marketing services designed to elevate businesses of all sizes. After working with them on a website redesign and promotional campaign, I can confidently say they live up to their reputation as Amarillo’s leading marketing partner.

What Sets C&B Marketing Apart?

1. Decades of Expertise & Local Insight

Few marketing agencies can boast over 60 years of experience, but C&B has deep roots in Amarillo. Their team understands the local market—what resonates with customers here, which platforms perform best, and how to position a brand effectively. Unlike generic digital agencies, they tailor strategies to the unique needs of Texas Panhandle businesses.

2. Comprehensive Services Under One Roof

One of the biggest headaches in marketing is juggling multiple vendors—a designer here, a web developer there, and a separate printer. C&B eliminates that hassle by offering end-to-end solutions:

• Social Media Management – Consistent, engaging content that actually grows followers.
• Responsive Web Design – Fast, mobile-friendly sites that convert visitors.
• Rebranding & Graphic Design – Fresh logos and visuals that make a lasting impression.
• Advertising & Promotional Products – From digital ads to custom-printed merch, they cover it all.

Having everything handled in-house streamlined our workflow and ensured brand consistency across all channels.

3. Strategic, Not Just Creative

Some agencies focus solely on aesthetics, but C&B balances creativity with data-driven strategy. They didn’t just design a beautiful website—they optimized it for conversions and tracked performance. Their marketing plans aren’t one-size-fits-all; they take the time to understand business goals before recommending tactics.

4. Quality That Speaks for Itself

From the crisp printing on our promotional materials to the polished final web design, the attention to detail was evident. Their graphic designers have a keen eye for modern yet timeless branding, and their developers ensured our site was fast and functional.

Pros & Cons at a Glance

Pros:
✔ Local expertise – They know Amarillo’s market inside out.
✔ Full-service convenience – No juggling multiple vendors.
✔ Strategic approach – More than just pretty designs; they drive results.
✔ Proven longevity – A 60-year track record speaks volumes.

Cons:
✖ May be pricier than freelancers – You get what you pay for, but budget-conscious startups might need to prioritize services.
✖ Limited online reviews – While their reputation is strong locally, I wish there were more testimonials to reference.

Final Thoughts

If you’re looking for a marketing partner that combines local insight, decades of experience, and a full-service approach, C&B Marketing is a standout choice. They helped us refine our brand, boost our online presence, and execute a cohesive strategy—without the usual headaches of managing multiple vendors.

While they may not be the cheapest option, the quality, convenience, and strategic depth they offer make them worth the investment for businesses serious about growth. Whether you need a website overhaul, a social media refresh, or a complete rebrand, C&B has the expertise to deliver.