Big Buzz Review: A Senior Living Marketing Powerhouse

For over 15 years, Big Buzz has specialized in helping senior living communities attract move-in-ready leads through strategic marketing. Their expertise lies in blending people, processes, and priorities to create compelling campaigns that drive occupancy and growth. From rebranding initiatives to digital marketing overhauls, Big Buzz focuses on what truly matters—delivering results.

Pros: What Customers Love About Big Buzz

1. Strategic Rebranding Expertise

Big Buzz excels in transforming senior living brands. One client, Sinceri Senior Living, praised their ability to develop a new logo, brand style guide, and marketing assets that resonated both internally and externally.

"With Big Buzz’s help, we successfully rebranded from JEA Senior Living to Sinceri Senior Living. Their messaging strategy was spot-on, and the rollout—including website updates, social media, and email marketing—was seamless."

2. Strong Project Management & Communication

Clients appreciate their structured approach. Weekly meetings, clear timelines, and dedicated project managers ensure smooth execution.

"Big Buzz kept us on track with weekly check-ins and detailed project management. Their team was always available, even for tasks outside the original scope."

3. Impactful Digital Presence

Their website redesigns stand out for clarity and usability—a critical factor in senior living, where information overload is common.

"Our new website is easy to navigate and conveys information effectively. Big Buzz eliminated clutter, making it a powerful lead-generation tool."

4. Personalized Attention

Unlike agencies that treat clients as just another account, Big Buzz invests in deep research and tailored strategies.

"They took the time to understand our organization before crafting a brand identity. Their commitment was evident in every step."

Cons: Areas for Improvement

1. Asset Review Process Could Be Smoother

Some clients noted that approving marketing materials felt repetitive.

"A simpler online feedback system would streamline approvals. We had to review assets multiple times, which slowed progress slightly."

2. Limited Feedback on Pricing Transparency

While no clients mentioned cost as an issue, the lack of discussion around budget flexibility suggests room for clearer pricing structures.

Final Verdict: Is Big Buzz Worth It?

Big Buzz delivers exceptional value for senior living communities seeking rebranding, digital marketing, and lead generation. Their strategic approach, strong communication, and hands-on service make them a top choice.

However, small refinements in workflow efficiency (like digital approvals) could further enhance their service.

Who Should Hire Big Buzz?

✔ Senior living operators needing a full rebrand
✔ Communities struggling with lead generation
✔ Organizations wanting a data-driven, results-focused marketing partner

For those ready to invest in growth, Big Buzz is a proven ally in achieving 100% occupancy and beyond.