Amélie Company Review: A Mile-High Creative Powerhouse

Ever worked with an agency that just gets your brand’s heartbeat? That’s the vibe I got with Amélie Company, Denver’s award-winning creative shop. Named AdAge’s Gold Small Agency of the Year (2017), they’re not just another ad firm—they’re storytellers for brands that make the world safer, healthier, or just plain happier. After collaborating with them on a campaign, here’s the inside scoop.

Creative That Cuts Through the Noise

Amélie’s team doesn’t just slap together ads—they craft narratives with purpose. Their portfolio leans into clients who do social good, and it shows. Whether it’s a public health campaign or a feel-good brand, their work balances cleverness and clarity without veering into gimmicks. One of their standout traits? They avoid the "corporate cookie-cutter" approach—each project feels bespoke, like it was made for real humans (because, well, it was).

That said, if you’re looking for a hard-sell, performance-driven agency (think relentless Facebook ad optimizers), Amélie might feel more big-idea focused than conversion-obsessed. But for brands that want to build lasting emotional connections? Chef’s kiss.

Full-Service, But with a Human Touch

From PR stunts to interactive digital campaigns, they’re a true one-stop shop. What stood out was their collaborative energy—no ego, just smart people who listen. Need a rebrand? Check. A quirky social media strategy? Done. Even their "boring" deliverables (like media kits) had a sprinkle of personality.

If there’s a nitpick, it’s that their process can feel slightly old-school at times (think more brainstorms over coffee than AI-powered analytics dashboards). But honestly? That’s part of their charm. They’re the kind of agency where you’ll get a handwritten note, not just a Slack message.

Denver’s Best-Kept (Not-So-Secret) Secret

Location matters. Nestled in the Mile-High City, Amélie has that Colorado blend of adventurous creativity (pun intended) and down-to-earth pragmatism. Their team feels like a mix of ski-bum artists and marketing savants—refreshing in an industry that sometimes takes itself too seriously.

That said, if you’re outside Colorado, don’t expect a global network. They’re boutique, which means hands-on attention but fewer international resources than a mega-agency. For regional or national brands, though? Perfect fit.

Pros & Cons at a Glance

✓ Strengths:

• Award-winning creativity with heart (AdAge doesn’t lie).
• Full-service flexibility—no need to juggle multiple vendors.
• Mission-driven focus for brands that want to do good.
• Denver cool factor—think fresh perspectives, not NYC ad-bro fatigue.

✗ Considerations:

• Less emphasis on hyper-targeted performance marketing.
• Processes lean traditional (if you love AI-driven automation, temper expectations).
• Best for U.S.-based clients (no sprawling global offices).

Final Take: Who Are They For?

Amélie Company is that rare find—an agency with soul and skill. They shine for purpose-driven brands that want campaigns with wit, warmth, and a dash of mountain-town magic. Not the cheapest, not the fastest, but if you value creative partnership over transactional work, they’re worth the altitude.

P.S. If you visit their Denver office, ask about their coffee. Rumor is, it’s as strong as their ideas.