28 Media Review: A Web Design Agency That Gets It Right

Introduction: A Frustrated Business Owner Finds Relief

A few months ago, I was drowning in digital chaos. My small business website looked like it was stuck in 2010, my email campaigns were going nowhere, and I had no idea how to fix it. That’s when I stumbled upon 28 Media, a Richmond-based web design agency promising clean, functional websites and marketing that actually works. Skeptical but desperate, I gave them a shot—and I’m so glad I did.

28 Media isn’t just another web design shop. They’re a full-service creative team offering everything from sleek, modern websites to email marketing that drives real engagement. Whether you’re a solopreneur or a growing business, they tailor their approach to fit your needs.

Analysis: What Makes 28 Media Stand Out

1. Clean, Functional Web Design

From the first consultation, it was clear that 28 Media values simplicity and usability. They didn’t push flashy gimmicks—instead, they focused on a clean, intuitive layout that made my site easy to navigate. Their designs follow modern web standards, ensuring fast load times and mobile responsiveness.

One minor critique? If you’re looking for ultra-custom, avant-garde design, they might lean more toward polished minimalism than experimental flair. But for businesses that want a professional, conversion-focused site, they nail it.

2. Email Marketing That Actually Converts

I’d tried email marketing before with lackluster results, but 28 Media’s approach was different. They crafted targeted campaigns with compelling copy and smart segmentation. My open rates improved, and—finally—I saw actual engagement from subscribers.

Their expertise in email design and strategy is a game-changer, especially for small businesses that don’t have an in-house marketing team.

3. Beyond the Basics: Content & Collateral Support

What surprised me most was their range of services beyond web and email. Need a brochure? They’ve got you. Struggling with messaging? Their content consulting helps refine your brand voice. It’s rare to find an agency that handles both the technical and creative sides so seamlessly.

4. Client-Centric Approach

Unlike some agencies that treat small clients as an afterthought, 28 Media gave my project the same attention they would a big brand. Communication was smooth, deadlines were met, and they took the time to explain their process—no jargon overload.

Pros & Cons

What I Loved

✔ Clean, functional websites – No bloated code, just sleek, fast-loading designs.
✔ Email marketing expertise – Finally, campaigns that drive real engagement.
✔ Full-service flexibility – From web design to print collateral, they cover it all.
✔ Great communication – Responsive, transparent, and patient with questions.

Minor Considerations

➔ If you want ultra-bold, experimental design, their aesthetic leans more polished than edgy.
➔ While their pricing is fair, smaller budgets might need to prioritize services.

Final Thoughts

28 Media delivered exactly what I needed—a professional, high-performing website and email marketing that actually works. Their strength lies in their no-nonsense approach: they build sites that function beautifully and marketing that drives results. If you’re looking for a reliable, full-service creative partner, they’re definitely worth considering.