2120 Creative Review: A Digital Marketing Agency That Bridges Creativity & Strategy

Ever felt like your brand’s digital presence is stuck in the early 2000s while your competitors are thriving in sleek, modern online spaces? That was me before discovering 2120 Creative, a digital marketing agency that blends creativity, strategy, and technology to craft digital masterpieces.

Formerly known as Synergema (a nod to the Greek word sinirmos, meaning the merging of two bodies of water), 2120 Creative lives up to its name—harmonizing talent from their Philadelphia and Spokane offices to create a powerhouse of innovation. Whether you need a website overhaul, brand strategy, or a full-fledged digital marketing campaign, they promise cohesive solutions that actually work. But does reality match the hype? Here’s my take.

Creative & Strategic Branding That Feels Custom

One of the first things that stood out about 2120 Creative was their ability to balance creativity with strategy. Many agencies lean too heavily on aesthetics or data, but they strike a rare balance. Their branding work isn’t just about pretty logos—it’s about crafting identities that resonate with target audiences.

When I worked with them, they didn’t just slap together a color palette and call it a day. They dug into my business’s core values, audience demographics, and long-term goals before presenting a brand identity that felt authentic. If I had one minor critique, it’s that their process can feel a bit intensive (lots of discovery calls and revisions), but the end result justifies the effort.

Web Design That Actually Converts

A beautiful website is useless if it doesn’t drive engagement—thankfully, 2120 Creative gets that. Their web design team doesn’t just focus on aesthetics; they prioritize UX, load speed, and conversion optimization. My site went from a clunky, outdated mess to a sleek, fast-loading hub that actually keeps visitors engaged.

Their dual-coast team (Philly and Spokane) means they bring diverse perspectives to the table, which I noticed in how they structured my site’s navigation and CTAs. The only hiccup? If you’re on a tight deadline, their thorough approach might require some patience—but again, quality over speed.

Digital Marketing with a Personal Touch

Some agencies treat clients like just another account, but 2120 Creative genuinely invests in relationships. Their marketing strategies aren’t cookie-cutter; they tailor campaigns based on real data and industry trends. Whether it’s SEO, paid ads, or content marketing, they don’t just throw tactics at the wall to see what sticks.

I appreciated how transparent they were with analytics—no vague "trust us, it’s working" reports. Instead, they broke down performance metrics in a way that made sense, even for someone who isn’t a marketing expert. The only thing I’d tweak? A slightly faster response time during peak campaign adjustments would be ideal, but their thoroughness usually made up for it.

Pros & Cons at a Glance

Pros:

✅ True integration of creativity and strategy – No fluff, just smart branding.
✅ Websites built for performance – Not just pretty, but functional and fast.
✅ Transparent, data-driven marketing – No guessing games with results.
✅ Dual-location expertise – East-meets-West perspectives add unique value.

Cons:

⚠ Process can feel lengthy – If you need lightning-fast turnarounds, prepare for discussions.
⚠ Occasional delays in communication – Not deal-breaking, but noticeable during busy periods.

Final Thoughts: Worth the Investment?

2120 Creative isn’t just another digital marketing agency—they’re a team that genuinely cares about transforming brands into digital success stories. Their ability to merge creativity with strategy, combined with their transparent approach, makes them a standout choice.

Yes, they take their time to get things right, and no, they won’t be the cheapest option out there. But if you’re looking for a partner that delivers real results (not just buzzwords), they’re absolutely worth considering.

Would I work with them again? Without hesitation—just with a little extra lead time built into the schedule.