2 Visions: A Comprehensive Review of Their Ecommerce Consulting Services

2 Visions is a leading ecommerce consulting firm that specializes in helping senior leaders achieve their direct-to-consumer (DTC) goals. Founded by Yates Jarvis, the company has a proven track record of working with high-profile brands such as Ancient Nutrition, Spanx, and Jeep x JEDCo. Unlike traditional agencies, 2 Visions focuses on building in-house capabilities for their clients, ensuring long-term success and scalability. Their approach is goal-centric, emphasizing performance, profit, and systems improvement.

Pros and Cons of 2 Visions

Quality of Service

Pros:

• Expertise and Experience: Customers consistently praise Yates Jarvis and his team for their deep knowledge of DTC ecommerce. One client mentioned, "Yates is extremely easy to work with, smart, and very experienced in the ways of DTC." Another highlighted how Yates helped them grow their ecommerce site to nearly $2 million in sales within a year.
• Holistic Approach: 2 Visions stands out for its comprehensive strategy. A client noted, "They bring a holistic, comprehensive approach that allows us to make broad brushstroke changes affecting every part of our marketing mix."
• Personalized Attention: The team takes the time to understand each client’s unique needs. One reviewer shared, "2 Visions is different from any other consultancy I've worked with. They care on a deep and personal level."

Cons:

• Pricing: While most clients find the pricing reasonable, some small business owners feel the services could be more affordable. One reviewer mentioned, "As a small business owner, I think they could’ve been more affordable."

Usability and Communication

Pros:

• Responsive and Flexible: Clients appreciate the team’s responsiveness and adaptability. A client stated, "2 Visions delivered work on time and was responsive to our questions." Another highlighted their flexibility, saying, "They were always prepared and able to pivot quickly no matter what came up."
• Effective Communication Tools: The company uses a variety of tools like Zoom, Slack, Trello, and Asana to ensure smooth communication. One client shared, "Our weekly, hour-long Zoom meetings were always productive and fun."

Cons:

• Remote Engagement Limitations: While remote communication is effective, some clients believe in-person visits could enhance the experience. A reviewer advised, "I suggest investing more effort in having the 2 Visions team physically present and engage in face-to-face discussions."

Project Management

Pros:

• Structured and Timely: Clients commend 2 Visions for their excellent project management. One client said, "Project management was terrific. They set up a meeting schedule that was well-planned out." Another praised their ability to manage third-party teams effectively.
• Clear Agendas and Goals: The team ensures that every meeting has a clear agenda, making sessions highly productive. A client noted, "Sessions were informative, and clear agendas were supplied for all meetings."

Cons:

• None Reported: Most clients had no complaints about project management, with one stating, "There were no problems with performance."

Impact and Results

Pros:

• Measurable Success: Clients have seen significant improvements in key metrics. One client reported, "We’ve grown about 40% in sales since implementing their strategies." Another shared impressive results, including a "47% YOY revenue lift and a 50.5% increase in conversion rate."
• Long-Term Growth: 2 Visions helps clients build sustainable in-house capabilities. A client shared, "Under their guidance, we built a strong in-house DTC capability that developed a multi-million dollar business in 2 years."

Cons:

• None Reported: Clients were overwhelmingly satisfied with the results, with one stating, "We’re completely satisfied with their work."

Customer Experience

Pros:

• One-Stop Shop: Clients appreciate the all-in-one approach. A reviewer said, "2 Visions was a one-stop shop and helped us streamline our marketing efforts."
• Industry-Specific Understanding: The team quickly grasps the nuances of different industries. One client shared, "In just a week or two, Yates was able to discuss our strategies and challenges with precision."

Cons:

• None Reported: Clients had no significant complaints about their experience, with one stating, "2 Visions knocked it out of the park for the most part."

Conclusion

2 Visions is a standout ecommerce consulting firm that delivers exceptional value through its expertise, personalized approach, and goal-centric strategies. Clients consistently praise the team for their responsiveness, flexibility, and ability to drive measurable results. While some small business owners find the pricing slightly steep, the overall consensus is that the investment is well worth it.

Final Verdict: If you’re looking for a consulting partner that not only helps you achieve your ecommerce goals but also empowers your team to sustain long-term success, 2 Visions is an excellent choice. Their holistic approach, combined with their deep industry knowledge, makes them a trusted ally for businesses of all sizes.